Our mission

Our mission is simple – to get you more customers by using the power of referrals. We are obsessed with referrals.


Who are we

We are iRefer – a referral marketing software platform. We help you get more customers by utilizing the power of word of mouth. We are a collaborative startup team obsessed with learning from our customers.


Pete Roberts

Founder / CEO

Sanjay Singh

Cofounder / CTO

We’re obsessed with learning and communicating with our customers. We believe in quick builds, learning and iterating. For us, success is measured by the value we create for our customers.

We love to listen to your feedback, it influences everything we create and how we prioritize our releases. Your feedback makes us better.


Our values

Customers happiness

We take a customer-centric approach to do what’s right for our customers, exceed their expectations and deliver as much value as possible.


To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity.


We believe everything should be made as simple as possible.